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Showing posts from 2009

“It’s not what you know but who you know!”

How often have you heard that phrase? Well, who do you know? More importantly, who do you know who can assist you in graduating, finding work, entering your career path or introducing you to others who can? If no one comes to mind then you need to get networking! Set Your Objectives Before you begin you need to decide what sort of people you want, and need, to meet. Business leaders yes, but in what industry and at what level? For example, if you are studying accountancy then ask the local CPA office when they hold networking events. If you are studying Marketing or Management then contact either the Institute of Marketing or the Australian Institute of Management. Most of these organisations list their events online so your task is an easy one. There are also general networking events held by organisations such as in-business and Business SA where people from any industry can, and do, attend. These events are excellent for broadening your contacts, as you never know where

Customer expectations

When you enter a retail shop, you expect to be served within a reasonable time frame and with common courtesy. When we are not served, and have to stand around waiting, we become angry. This anger is the result of us being made to feel irrelevant, because we are obviously not important enough to be asked if we need help. This perceived ‘snub’ may lead us to walk out, whether we wanted to purchase something or not. As they say, you only get one chance at making a good first impression. Our first impression of this particular shop is not brilliant, and we are therefore unlikely to return. If we became angry after only waiting for one minute, then our expectations were extremely unrealistic to begin with (the ‘blue rinse set’ come to mind). However, if we had waited for five minutes without acknowledgement that we even existed, then our firmly declared vow to never return is perhaps justifiable. Whether we are the salesperson in the retail shop, or the prospective customer, we should